TheCitizen - It's all about you
  • Home
  • Headlines
  • Latest News
  • Governance
  • Business
  • Financial Crimes
  • Opinion
  • Editorials
No Result
View All Result
  • Home
  • Headlines
  • Latest News
  • Governance
  • Business
  • Financial Crimes
  • Opinion
  • Editorials
No Result
View All Result
TheCitizen - It's all about you
No Result
View All Result

Nigerian PR measurement agency launches “Get-Report” for public relations consultants

The Editor by The Editor
April 6 2021
in Business
A A
0
Nigerian PR measurement agency launches “Get-Report” for public relations consultants
22
SHARES
734
VIEWS
Share on FacebookShare on Twitter

P+ Measurement Services, Nigeria’s leading Independent Public Relations (PR) measurement and evaluation agency, has introduced “Get-Reports” a product that allows the purchase of PR performance audit reports. It is the first of its kind in the Nigerian Public Relations industry.

The product spans across areas which includes 22 Commercial Nigerian Banks PR Performance Audit Report; Top Nigerian Insurance PR Performance Audit Report; Top Nigerian Digital Banks PR Performance Audit Report and the 22 commercial Nigerian Bank CEOs PR Performance Audit Report.

Others are the Top Nigerian Insurance CEOs PR Performance Audit Report and Top Nigerian Digital Bank CEOs PR Performance Audit Report.

In the area of the Nigerian Digital Bank CEOs media Performance Audit Report, a total of four Digital Bank CEOs in the country were sampled, while the number of sample will be populated as the demand increases.

On it, the PR Performance Audit Report will deliver deep insights of CEOs for four Digital Banks in Nigeria, using the P+ Measurement Media Content Analysis (P+MCA) methodology in accordance with the Barcelona Principles 3.0; highlights Nigerian Digital Bank CEOs with the most favourable and unfavourable media reputation; and analyse the overall competitive share exposure of the four Digital Bank CEOs sampled.

It will also explore top four CEOs in the Nigerian Digital Banking industry with most interviews, as well as partnership/sponsorship, CSR/CSI, product launch, promotion and fintech media activities.

Commenting on it, the Company’s Chief Insights Officer, Philip Odiakose, pointed out the product is with 5 per cent error margin and 95 per cent confidence level, and has passed through high-quality checks and audit processes, by well-trained media and data analysts, with exceptional skills in media monitoring, media research, data gathering, analysis as well as evaluation.

He explained the reports makes sourcing for data-driven brand PR performance audit report easier than ever and can be purchased on the Mate+ platform through https://www.mateplus.com.ng/get-reports/ using various transparent payment methods on the website, and brands and agencies can also request tailored customized PR audit report for their C-Suite.

“The evaluation processes are for those that want to handle their media monitoring internally, but do not want to take the risk of a self-brand evaluation which can also be term as being “the accuse, the judge and the jury of your own homework”, This is because the health of the brand is the end goal for all brand custodians,” Odiakose affirmed.

The CIO avowed that the frontline agency with expertise in Media Monitoring, PR Measurement and Audit and CEO Media Performance and Advisory, has offered services to over 45 brands and 15 PR agencies in its five years of operation in Nigeria.

The organisation, which is the only local AMEC Member in the country, has exclusive partnerships with the Nigerian Institute of Public Relations (NIPR) and Reelforge Media Monitoring; the biggest media monitoring agency in the East African region, covering more than five countries.

It has greatly enhanced clients’ businesses to incalculable heights, with its cutting-edge processes and avant-garde methodology for PR measurement and evaluation.

Since its inception, the agency has been providing media monitoring, measurement, evaluation and performance audit services for brands, agencies and government establishments, across various segments of the economy, ranging from Banking, Telecom, Insurance, Airlines, Tourism, Government, Non-Governmental Organisations (NGOs), Pensions, Health Management Organisations (HMOs), Tobacco, Lifestyle and PayTV.

Share9Tweet6
Previous Post

FG sounds tough, Police IG fingers IPOB as gunmen free 1,844 Imo inmates

Next Post

Curbing protein deficiency with food security

Related Posts

Oshiomhole: Appeal Court reinstates sacked appointees
Business

Lagos Airport Drama: Oshiomhole unruly, attitude unacceptable — Airline operators

June 14 2025
FG engages Chinese firms to revive Ajaokuta Steel
Business

FG engages Chinese firms to revive Ajaokuta Steel

June 14 2025
Reps reject inheritance tax, exempt military personnel salaries, retain VAT at 7.5%
Business

Reps summon Edun, Cardoso over audit infractions, Fiscal Act breach

June 14 2025
Responsible innovation, long-term societal impact top NIMN agenda for 2025 AGM
Business

Responsible innovation, long-term societal impact top NIMN agenda for 2025 AGM

June 13 2025
Sahara Group’s ‘IGWE’ initiative harnesses gamification to rally sustainability
Business

Sahara Group’s ‘IGWE’ initiative harnesses gamification to rally sustainability

June 12 2025
FG ratifies N3.45bn World Bank loan
Business

World Bank retains Nigeria’s growth at 3.6%

June 11 2025
Next Post
Curbing protein deficiency with food security

Curbing protein deficiency with food security

Poly lecturers begin indefinite strike

Poly lecturers begin indefinite strike

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

FROM THE GRASSROOTS

CAN advises Miyetti Allah to tame violent members

Imo villagers decry armed herdsmen presence in farmlands

by The Editor
June 13 2025
0

...

Imo communities decry govt takeover of farmland

Imo communities decry govt takeover of farmland

by The Editor
May 29 2025
0

...

North-Central stakeholders demand return of APC National Chairman slot

Lagos APC aspirants protest over LG primaries

by The Editor
May 13 2025
0

...

Rivers LGs urge Ibas to tackle kidnapping, herdsmen attacks

Rivers LGs urge Ibas to tackle kidnapping, herdsmen attacks

by The Editor
May 8 2025
0

...

APPOINTMENTS

Benue governor appoints TuFace Idibia as adviser

Benue governor appoints TuFace Idibia as adviser

by The Editor
April 23 2025
0

...

Gov. Diri heads PDP convention zoning committee

Gov. Diri heads PDP convention zoning committee

by The Editor
April 15 2025
0

...

NNPCL welcomes Ojulari, bids Kyari farewell

NNPCL welcomes Ojulari, bids Kyari farewell

by The Editor
April 2 2025
0

...

Tinubu extends Immigration CG Nandap’s tenure till 2026

Tinubu extends Immigration CG Nandap’s tenure till 2026

by The Editor
March 31 2025
0

...

ODDITIES

Truck runs into Christmas procession in Gombe

Gombe perm sec, four others die from electrocution

by The Editor
June 14 2025
0

Ladies who wear leg chains are prostitutes, says Pastor Ibiyeomie

Ladies who wear leg chains are prostitutes, says Pastor Ibiyeomie

by The Editor
May 27 2025
0

Probe begins as Plateau market fire guts 107 shops

Father sets wife, children ablaze over alleged infidelity, daughter dies

by The Editor
May 20 2025
0

GLOBAL NEWS

Israel, Iran launch new waves of missile attacks

Israel, Iran launch new waves of missile attacks

by The Editor
June 14 2025
0

...

Bomb threat forces India flight to make emergency landing

Bomb threat forces India flight to make emergency landing

by The Editor
June 13 2025
0

...

US govt justifies sending migrants to South Sudan

Judge orders Trump to return control of National Guard to California

by The Editor
June 13 2025
0

...

Equatorial Guinea warns against US travel after Trump ban

Equatorial Guinea warns against US travel after Trump ban

by The Editor
June 11 2025
0

...

Ghana bans use of honorary doctorate, professorship titles in public

Ghana bans use of honorary doctorate, professorship titles in public

by The Editor
June 10 2025
0

...

State of the States

Enugu governor promises to immortalise music icon, Mike Ejeagha

Enugu governor promises to immortalise music icon, Mike Ejeagha

by The Editor
June 7 2025
0

...

Kano: Supreme Court reserves judgement on appeal against Gov. Yusuf’s sack

Gov. Yusuf declares Monday public holiday to mourn Kano athletes

by The Editor
June 1 2025
0

...

Ondo governor approves employment of 1,100 primary school teachers

Gov. Aiyedatiwa approves upgrade of 102 Ondo health centres

by The Editor
May 27 2025
0

...

Lagos to introduce monthly rent payment system

Lagos to introduce monthly rent payment system

by The Editor
May 15 2025
0

...

Plugin Install : Widget Tab Post needs JNews - View Counter to be installed
  • Trending
  • Comments
  • Latest
Oshiomhole: Appeal Court reinstates sacked appointees

Lagos Airport Drama: Oshiomhole unruly, attitude unacceptable — Airline operators

June 14 2025
FG engages Chinese firms to revive Ajaokuta Steel

FG engages Chinese firms to revive Ajaokuta Steel

June 14 2025
Reps reject inheritance tax, exempt military personnel salaries, retain VAT at 7.5%

Reps summon Edun, Cardoso over audit infractions, Fiscal Act breach

June 14 2025
Truck runs into Christmas procession in Gombe

Gombe perm sec, four others die from electrocution

June 14 2025

EDITORIAL REVIEW

Nigeria’s manufacturing: A call for revamp – Punch

Nigeria’s manufacturing: A call for revamp – Punch

by The Editor
June 11 2025
0

Protecting children from online predators – Punch

Protecting children from online predators – Punch

by The Editor
June 8 2025
0

Insecurity: Enough is enough – Tinubu tells NSA, Security Chiefs

Tinubu chants tiresome borrowing tune – Punch

by The Editor
June 1 2025
0

Auctioning Emefiele’s duplexes – Punch

Auctioning Emefiele’s duplexes – Punch

by The Editor
May 27 2025
0

Corruption-ridden constituency projects – Punch

Corruption-ridden constituency projects – Punch

by The Editor
May 26 2025
0

Opinion

Tinubu cancels national broadcast, to address Nigerians from N’Assembly

Tinubu, The Audacity To Hope: Two years after

by The Editor
June 12 2025
0

...

Supreme Court affirms Mbah as Enugu State Governor

2027: Mbah, PDP and newfound political romance in Enugu

by The Editor
May 17 2025
0

...

Nigeria should emulate India’s blueprint for development

Nigeria should emulate India’s blueprint for development

by The Editor
April 21 2025
0

...

Much ado about immortalising Humphrey Nwosu

Much ado about immortalising Humphrey Nwosu

by The Editor
March 31 2025
0

...

Plugin Install : Popular Post Widget need JNews - View Counter to be installed
  • Home
  • Headlines
  • Latest News
  • Governance
  • Business
  • Financial Crimes
  • Opinion
  • Editorials

© 2024 TheCitizen Ng. All Rights Reserved.

No Result
View All Result
  • Home
  • Headlines
  • Latest News
  • Governance
  • Business
  • Financial Crimes
  • Opinion
  • Editorials

© 2024 TheCitizen Ng. All Rights Reserved.